Appealing Portfolio: Know-how Basics As a designer, you must create an effective portfolio that clearly outlines your creativity and the level of competence. Students and those who wish to venture in such a business as web design, prospective employers will only hire you if they are impressed with whatever you have to show – that […]
Category: <span>Branding</span>
The reasons that a strong logo design is crucial to a company's branding efforts are many - from brand perception, to the way it tells a story about a company and philosophy, to the fact that it's often the first impression it gives to consumers. That's why a strong logo (think of the Nike 'swoosh') is so much […]
When you see a good web site you get drawn in and connect with the content. This connection is created by an identity of the brand that you are viewing. This connection is also the reason that you feel in tune with a brand, and it is also the reason for many of the sales […]
How to Choose a Creative Design Agency/Studio for Your Business Creative design agencies/studios can be helpful to small businesses, large corporations or even self-employed professionals. You do not need to worry if you have no creativity or experience in making attractive advertisements and posters using Photoshop, simply hiring a design agency will allow you to […]
FIVE STEPS TO AMAZING BRAND IDENTIFICATION Depending on the target market segment, brand identification is key to your business. Having great brand recognition on an internet platform can determine the success of the business. As web designer you need to stand out from the crowd and make your target markets go for your offer. Even […]
Corporate identity design refers to the personality as well as the character that differentiates a business from others. A business really creates itself by way of the image and the identity that it presents to the rest of the world. Physically speaking things like brochures, letterheads, business cards and more help create this corporate identity […]
Corporate identity design is used for branding or re-branding a corporate image. When the design is for an original branding campaign, then the idea is to create a logo, and in some cases, even a corporate title to communicate a positive company image. Re-branding occurs when a corporate design goes stale and stops attracting attention […]
Websites provide a fantastic way to get your message, product or brand out to the world in near instant fashion. The downside to having a web presence is the ever changing landscape of this digital land. In order to stay relevant and current your website needs to keep up with the cyber-changes. Use the following […]
Well, it’s time for the first post. I ran a tech oriented blog a couple of years ago, and I really enjoyed it. I was getting 100-200 visits a day, a lots of emails a comments asking for help. The blog’s focus was on technology solutions, and I was really granular with it- taking screen […]
This isn't a REAL blog- I am not some hipster in my parents basement. Nor am I an expert at web design and want to share. Nor do I have anything particularly interesting to say. Sure I could write about my life, and my wonderful wife and child- but then I would attract our family […]
